How do you protect and build your brand identity on Amazon? Easy. Get your USPTO registered trademark, become a registered brand on Amazon, and make full use of all the amazing tools that can help protect your Intellectual Property. Table of Contents As a third-party seller, it may feel...

Editor’s Note: Originally published on May 7, 2019, updated on July 6, 2023. Marketing on Amazon - art form or lost cause? We see good things on the horizon for sellers who want to know their target customer on Amazon. Here’s how Data Analytics has changed the way you...

It’s the final countdown for Prime Day. But don’t overlook two of the world’s all-time greatest sales events: Cyber Monday and Black Friday 2023. Ready to write your own Amazon seller success story? With these valuable insights from Amazon marketplace experts and industry leaders, you’ll show up and show...

Editor’s Note: Originally published on Sep. 4, 2018, updated on June 29, 2023. Amazon velocity review: three words you don’t want to hear in the same sentence. Or even worse - in an email with the opening line “Hello from Amazon”. Don’t let an account review spoil your sales...

Editor’s Note: Originally published on Aug. 23, 2016, updated on June 22, 2023.Selling on Amazon is about convincing people to buy something they’ve probably never seen before from someone they’ve never met. But seeing is believing. That’s why a sale can be down to just one thing: the product...

Looking for ways to keep everyone in the loop? Why not try Amazon QuickSight? This Amazon Business Intelligence service comes with interactive dashboards and a heap of other visuals to help showcase your KPIs, trends, and other insights. Information is power. But only if it gives you actionable insights....

Editor’s Note: Originally published on Apr. 23, 2019, updated on June 15, 2023. Does advertising on Amazon sound complicated? There are several ways to boost awareness for your brand or product. Let’s have a look at A+ Content (fmly. Enhanced Brand Content or EBC) and how it can improve...

Editor’s Note: Originally published on Apr. 18, 2019, updated on June 8, 2023. Tempted to try Amazon ads to promote your product? You’d better start budgeting for your Amazon campaigns, then. But what exactly are they and how much do they cost? Let’s take a look at all the...

Editor’s Note: Originally published on May 9, 2019, updated on May 18, 2023. With the spring sales behind us, we can look forward to a busy summer. But before you start budgeting for new items to list for Prime Day, make sure your Amazon barcodes are in order. Let’s...

Did you know that you can now track SKUs from a Subscribe and Save delivery? It’s just one of the many perks of signing up for the Amazon Subscribe and Save program. As a seller looking to increase sales and revenue while building a loyal customer base, you’re bound...