All posts in “business”

Amazon Testing Product Listing Ads and SEO Rankings

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The year 2017 is upon us, and with it comes a potential major change to Amazon’s marketing techniques. You may not have noticed, but Amazon is now testing Google Product Listing Ads (PLAs) for some of its products. What could this mean for buyers, third-party sellers and other competitors?


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Guest post: How to Compete on Amazon and Win More Sales

Editor’s note: This is a guest post by Liz Pekarek from

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Amazon is perhaps the online seller’s most profitable marketplace, ranking high on the list of the world’s most visited websites, and drawing in countless buyers daily. In fact, it’s an ecommerce seller’s paradise if you can stand up against the competition. To encourage buyers to choose your store over a competitor’s, you need to get creative with your business strategies, both in and out of the marketplace. Here are five ways to compete on Amazon and win better sales:


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