Note: This is another installment in my ongoing Amazon Fundamentals series. -JD So, you've picked your product and decided on MFN or FBA fulfillment. What comes next? Before you start selling on Amazon, you should make sure you have all the essential equipment on hand. There are plenty of really fun gadgets...

Note: This post is part of my continuing Amazon Fundamentals Series. As a seller, you’ll need to write to Amazon when you have a problem. While some issues can be resolved by simply reading through the support documentation, sometimes you’ll just need extra help! When will you be writing to...

I'm excited to show you something that we've been working on the past few days - except for the weekend when it was actually beautiful in Portland! There are so many resources available to Amazon sellers: blogs, forums, help documents and so many more, that I can't even list...

Just a quick refresher, but as I said yesterday, MFN is short for Merchant Fulfillment Network and is when you ship products that customers order on Amazon directly from your own home or warehouse. FBA stands for Fulfilled by Amazon and is when you ship your products to one...

This is the first post in my Amazon Fundamentals Series... With the mind-boggling variety of products on Amazon, choosing a product, or even a category to sell in can be difficult. Before settling on a product, remember that some categories require approval from Amazon to sell in. On Amazon.com these...

It seems like everyone is talking about DYMO label printers. We even tweeted last week when the DYMO LabelWriter 450 was Amazon’s Gold Box deal of the day. I’d bet that lots of FBA sellers out there snapped one up to label their shipments! But is it the best...

Whether it’s Prime Day, Q4, or just a regular sales week, one overlooked metric can quietly take down your entire Amazon business: Account Health Rating (AHR). Amazon’s compliance system is now stricter and more visible than ever. Sellers who ignore it risk warnings, listing suppressions—or outright account suspension. In...

Understanding your competition on Amazon isn’t optional—it’s critical. Whether you sell private label, wholesale, online, or retail arbitrage, your ability to analyze the competitive landscape quickly and accurately determines everything from sourcing and inventory decisions to pricing—and even whether a product is worth selling. That’s where Amazon competitive analysis...

Mark your calendar: July 15–16 is Prime Day 2025. For Amazon sellers, this two-day sales event is a massive opportunity to increase sales, clear inventory, and win new customers. But with fierce competition, only well-prepared sellers will truly benefit. Here's how to get ready now—with the right strategy and...

To FBA, or not to FBA, that is the question. Here to make it easier for you to decide is our Amazon FBM vs FBA comparison. Find out if you should opt for Fulfillment by Amazon vs Fulfillment by Merchant this year with our run-through of the costs, fees,...