Don't judge a book by it's cover... A picture is worth a thousand words... When it comes to pictures, pick your cliche! But they're around for a reason: pictures are important! And this is especially true when it comes to Amazon listings. Personally, I can't remember ordering anything off...

Just a quick refresher, but as I said yesterday, MFN is short for Merchant Fulfillment Network and is when you ship products that customers order on Amazon directly from your own home or warehouse. FBA stands for Fulfilled by Amazon and is when you ship your products to one...

This is the first post in my Amazon Fundamentals Series... With the mind-boggling variety of products on Amazon, choosing a product, or even a category to sell in can be difficult. Before settling on a product, remember that some categories require approval from Amazon to sell in. On Amazon.com these...

This week, Amazon launches a new hardware (hammers not motherboards) site and posts bigger than expected quarterly earnings. Amazon.com Makes a New Push Into Nuts and Bolts - On Monday, Amazon launched AmazonSupply, a new site offering an incredible variety of hardware, including nuts and bolts, ball bearings, safety...

Last week I was at a conference in Las Vegas and had the chance to connect with a ton of Amazon sellers from all over the United States. I was impressed and inspired by their dedication, passion and enthusiasm. But at the same time, I noticed that even very...

Not all customers leave feedback and I’m sure that even the most inexperienced Amazon seller knows this. Sometimes as few as 10% of buyers leave feedback. But feedback is an important part of how Amazon judges you as a seller. A track record of outstanding feedback can result in...

Summer feels like it’s still months away here in chilly, rainy Portland, but Amazon FBA sellers everywhere must have their temperature-sensitive inventory removed or destroyed by May 1st. This primarily refers to chocolates, although some other grocery items can be affected as well. Lots of chocolates will continue to...

There’s been some exciting news this week. One of our favorite events made a big announcement, analysts predict that Amazon’s sales may match Walmart within the decade and Pulitzer Prize winning books see a huge sales boost. SCOE 2012 Announced - The Seller’s Conference for Online Entrepreneurs (SCOE) announced the...

Starting tonight at 10PM Pacific Time (Portland, Los Angeles, Seattle, Vancouver, etc.), PayPal will be making some changes to their systems and you won't be able to access your PayPal account. According to the PayPal Blog, this outage is planned to last about an hour (knock on wood). During this...

In the first two parts of this series, I’ve discussed how and when to respond to negative feedback and how to have Amazon remove certain types of feedback. Now I get to talk to you about the best kind of feedback: positive feedback! Hopefully, you’re used to seeing plenty...